How to use Clubhouse for your business
Clubhouse is all the rage right now, and it’s understandable why. The invite-only audio-based app feels like an exclusive club, where you can listen to influential people (we’re talking about the likes of Elon Musk and Perez Hilton here), ask questions, gather useful information, and get good advice. You can even start your own conversations on any topic under the sun if you’d like. More importantly, it can actually help your business, too.
How Does Clubhouse Work?
In a nutshell, Clubhouse has rooms that work like podcasts but in real-time. You can visit different rooms and stay wherever you fancy. The app launched back in March 2020 and is currently in beta, so not just anyone can get access. You will need to get invited by an existing Clubhouse member – and that’s one of the reasons why people are loving the app. When they get invited, they feel special, and they won’t want to miss out on the benefits that come with it.
What are Clubhouse’s Benefits?
Although the app won’t exactly guarantee business success, it can definitely be valuable for your business growth. If you get an invitation, make sure to explore what the platform has to offer. As mentioned earlier, Clubhouse is a great way to connect with interesting people that could generate business leads.
However, you can also learn a lot from the experts on the app from a wide variety of fields including marketing, finance, and AI – all for free! The information that they provide can help you solve problems within your industry and strengthen your business as a whole.
Additionally, you can learn a lot from knowledgeable and experienced people in your field, in general. Simply search for the right keywords and visit relevant rooms to get information that will be useful for you and your business. You can also visit rooms when you are in need of virtual assistants and other services, and look for who you need within the app.
If you’d like, you can also create your own chat rooms and build your own community. You can host chat rooms and share your own expertise with help other people, answer their questions, and develop your public speaking skills. This can be a very rewarding experience overall and help put your name on the map at the same time. You might even gain new clients this way.
How to Get Started on Clubhouse
If you don’t know where to begin, we’d suggest joining chat rooms and clubs first and foremost. Look for like-minded people who are connected to your field of work and listen in on how the conversations work in the chat rooms. Stay in each room for a few minutes to see how things work and follow people who are relevant to your field of work or who seem interesting, in general. There’s no need to overthink things when it comes to Clubhouse. Simply explore the app and see what it has to offer.
Most importantly, have fun with it!
If you ever decide that you want to host your own chat room, choose a subject that you are well-versed in and that people may benefit from. Make sure you prepare for it beforehand. Have a basic structure in mind, figure out what you want to talk about, and ensure that you allot some time for a Q&A session. Your main goals for your chat rooms should be to engage, provide quality information, help others out, and get people to want to follow you for more.
Probably the best thing about Clubhouse is that you’ll never know where conversations will go and how far you can take your business. Go in with an open mind, have fun with the app, and see for yourself what it can do for your business.
The article was written by Soon Koon.